Fudge Clean Blonde Violet Toning Shampoo

Was: $17.97
Now: $14.37
(490 reviews) Write a Review
20% off Fudge
20% off on all Fudge "Attributes=Colour fade and protection, Brassiness, Protection, Tube"
Hair Concern:
Colour fade and protection
Hair Concern:
20% off Fudge
20% off Fudge
Product ID: 5171

This product is currently out of stock.

This item has now been discontinued but replaced by Fudge Clean Blonde Damage Rewind Violet Shampoo.
Counteract those yellow, brassy tones in bleached, highlighted and natural blonde hair with Fudge Clean Blonde Violet Toning Shampoo. This purple-pigmented shampoo is the exact opposite on the colour spectrum of those pesky yellow undertones which can make blondes brassy, and works to neutralise the tone of hair to give it a cool, ashy blonde tint.
Formulated with hydrating guarana to nourish locks which have been compromised by bleaching, it leaves the hair beautifully clean and touchably soft. 
Please note: this shampoo is more pigmented than other purple or silver shampoos on the market, and there is a possibility that overuse or leaving the product on hair for too long may cause unwanted purple pigment to remain on the hair.
Also available in mini 50ml size.

Directions For Use

Ideal for use once a week to remove yellow tones.

1. Apply to wet hair, lather evenly throughout the hair and ensure hands are rinsed to reduce staining
2. Leave on for 2-3 minutes, for thicker hair, or hair with brassier tones, leave on for up to 5 minutes
3. Rinse thoroughly
3. Finish with your regular conditioner

Please note, if left on for too long, this conditioner can leave bleached hair with a purple tone.
More frequent use can also dry the hair out.

490 Reviews Hide Reviews Show Reviews

  • 5
    A 5 star review

    Posted by Unknown on 25th Sep 2018

  • 5
    A 5 star review

    Posted by Alison from Sheffield on 15th Sep 2018


  • 5
    A 5 star review

    Posted by Natalia from Republic of Tatarstan, on 17th Aug 2018

  • 5
    A 5 star review

    Posted by Unknown on 9th Aug 2018

    The best violet shampoo I have ever tried!My hair is Grey and the clean blonde violet toning shampoo give me a steel effect. I love it. brightens up my grey and give me the edge.

  • 5
    A 5 star review

    Posted by Gillian from Grimsby on 2nd Aug 2018

    Exactly what I ordered in super fast time.. definitely will be using again.. thank you..Gill

  • 5
    A 5 star review

    Posted by Unknown on 23rd Jul 2018

    Brilliant and good value


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